Search Engine Optimisation (SEO) ensures that your site is working as hard as possible to attract and retain users. If your content isn't written and indexed in a way that makes it easy for the spiders to crawl your site, you will never get good natural rankings on the search engine results pages (SERPs), meaning your website never gets seen no matter how beautiful it is.
Search Engine Optimisation can result in the listing of only one page per domain for any given search. A good website optimisation tip is that you can get more directory listings by having more domains which improves your overall website optimisation.
